Project Development
From vision to high-performing asset
At Cornerstone Hospitality, we approach every project with the perspective of an owner, focusing on market performance and project viability. Whether it's a historic redevelopment, a ground-up branded property, or a strategic acquisition, our goal is to transform each venture into a high-performing asset.
Our team excels in navigating complex projects. We take the pressure off owners and developers by turning their vision into reality, even when they may not know all the steps to get there. Whether new construction or adaptive reuse projects, we have years of experience and proven successful projects.
Our Project Management Services
By combining visionary leadership with deep industry knowledge and financial expertise, we bring your hotel project to life in a successful, sustainable way.
Comprehensive market research
Strategic hotel property positioning
Crafting authentic boutique hotel personalities (branding the un-branded)
Establishing strategic hotel brand affiliations
Budgeting and pro forma hotel development
Brand development for new hotel projects
Expert hotel development consulting
Diverse Project Experience
Branded
Our team brings extensive experience working with renowned hotel brands, including Marriott, Hilton, IHG, Choice Hotels, and more. Whether you’re developing a property from the ground up—be it full-service, select-service, or limited-service—or assuming management of an existing asset, we offer the support and guidance needed from the start to ensure your property’s success.
Curated and Independent
Our team specializes in boutique hotel development, with extensive experience in successfully launching independent hotels from concept to grand opening. We bring each property to life by incorporating the work of local artists and craftsmen, creating a unique and immersive atmosphere that sets it apart. We believe in the power of storytelling, knowing that a successful boutique hotel is one where guests connect with and embrace its unique narrative. Achieving this requires detailed research, thoughtful planning, authenticity, and flawless execution. Alongside design, we implement effective reservation systems, streamline restaurant operations, and manage all the essential elements that contribute to a thriving hotel experience.
Before
After
Adaptive Reuse
We specialize in revitalizing historic properties and turning them into catalysts for economic growth in downtown areas, and we’ve been very successful in doing so. As both development owners, partners, and third-party operators, we breathe new life into small and mid-sized markets by transforming something old into something new. Our focus is on creating projects in areas where the risks are high but the potential reward for the community is even greater. We deliberately take on projects that have the most positive impact, revitalizing neglected downtowns and creating new demand drivers for the region. Our goal is not only to develop profitable hotels and restaurants but also to play a part in saving a community.
Brand Development
Choosing the right brand for your hotel is key to standing out and thriving in your specific market. With a deep understanding of boutique hotel development, we’re experts at identifying and crafting brands that align perfectly with your property’s character and the market it serves. Our approach to branding is thoughtful and strategic, backed by comprehensive research to ensure your brand resonates with its audience, is distinctive, and leaves a lasting impression.
